Are You GDPR Ready?

Posted by on May 1, 2018 in Websites | No Comments

If your inbox has been clogged with privacy policy updates from every app and website you’ve ever used, you’re not alone. Companies around the world are preparing for GDPR, the new European Union mandate for more transparency and accountability for companies that collect user data—even email addresses. And it goes into effect this month.

The high-level view of what GDPR expects your business to do:

1. Get explicit permission to collect user data.
2. Disclose how that data will be used.
3. Offer a mechanism for users to withdraw or change that data.
4. Pay stiff penalties if you violate rules 1 through 3—no matter where your business is based.

Does This Affect My Small Business?
The short answer is yes, probably. If your website could collect data from an EU citizen—an email signup for your newsletter, a credit card order for a t-shirt—you need to double check that your business is compliant. Not only will it keep you on the right side of the law, it will demonstrate to your domestic clients that you value their privacy.

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